Market Research Capabilities of The Phelps Group, Los Angeles Integrated Marketing Communications

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Capabilities - Market Research

Advertising Effectiveness Research
Brand Awareness and Image
Corporate Branding and Positioning
Customer Satisfaction Studies
Executive Interviews
Focus Groups
Market Penetration Studies
Market Segmentation Studies
Market / Competitive Analysis
Online Surveys
Quantitative Tracking Studies
Strategic Marketing Research
Syndicated / Industry Research
Telephone / Mail Surveys
Website Optimization Studies