SANTA MONICA, Calif.
– (February 7, 2002) -- Laclede, Inc., the world’s leading
manufacturer and distributor of products designed to treat xerostomia,
more commonly known as dry mouth, has chosen The Phelps Group as
its public relations agency of record to provide media relations
support and strategic marketing direction.
“Laclede’s Biotene and OralBalance products are highly
recommended by dentists, oral hygienists and other healthcare professionals,
and we are pleased to help the company promote the benefits of these
products to consumers,” says Bill Krenn, VP, Team Leader at
The Phelps Group.
The Phelps Group is a fully integrated marketing firm offering public
relations, advertising, direct response, promotions, strategic alliance
and interactive services. Its clients, most of which are world leaders
in their industry, include Tahiti Tourism, Countrywide, City of
Hope, IndyMac Bank, Panasonic Broadcast & A/V, Bushnell Sports
Optics, PETCO, Monrovia Nurseries and Pepperdine University.
The agency has 55 associates and annual billings in excess of $51
million. For more information about The Phelps Group, refer to its
web site: http://www.thephelpsgroup.com
