The Phelps Group Named One of the Top Business-To-Business Agencies of 2005
SANTA MONICA, Calif. – (February 24, 2004) –
BtoB Magazine recently ranked The Phelps Group, one of the nation's leading integrated marketing communications firms, as one of its top business-to-business agencies of 2005.
The Phelps Group was one of just 50 agencies nationwide to be named to the magazine's prestigious annual list of top agencies in business-to-business marketing. It was also one of only two Southern California-based agencies to be included in the rankings.
"Although The Phelps Group is best known for its consumer work for clients such as PETCO and DirecTV, it has now been recognized as one of the nation's leading B-to-B firms," said Bart Young, executive vice president of The Phelps Group.
"We are delighted to have been singled out for our growth in the business-to-business segment of our industry and for the work we've done for our B-to-B clients, Young added. "Our emphasis on results is a perfect match for the more sophisticated B-to-B clients that demand accountability."
In 2004, Young noted, The Phelps Group was instrumental in helping Dunn-Edwards Paints launch its new color program, Perfect Palette, the most complete and easy-to-use color system in the paint industry, and introduced Seiko Instruments' White Tiger wireless thermal printers. "In addition, we increased our marketing efforts on behalf of a variety of other B-to-B clients such as ARAMARK Corporation, Panasonic, IMB Tivoli and Microsemi," said Young.
BtoB Magazine based its selections on outstanding work in 2004, percentage of work that is B-to-B, client wins and demonstrated growth of business.
Based in Santa Monica, California with a service office in Laguna Beach, The Phelps Group is an integrated marketing communications firm offering public relations, advertising, promotions and marketing consulting services for television, print and internet marketing. As one of California's oldest and largest independent agencies, it is known for its work in building brands and generating sales for its clients, which include PETCO, Tahiti Tourism, ARAMARK, Countrywide, City of Hope, Dunn-Edwards Paints, Fairmont Hotels, Great American Group, Malaysia Airlines, Microsemi Corporation, Monrovia Growers, NuSil Technology, Whole Foods Market, and divisions of Panasonic and Seiko. The agency employs 70+ associates and has annual billings of $60+ million. For more information about The Phelps Group, visit www.thephelpsgroup.com.