CONTACT: Kristen Bergevin at
FOR IMMEDIATE RELEASE  |  Print Version
The Phelps Group Wins 2010 Communicator Award For Work On Behalf Of Tahiti Tourisme North America

SANTA MONICA, Calif. - (June 15, 2010) - On behalf of their client, Tahiti Toursime North America, The Phelps Group received a Silver Communicator Award of Distinction for the "Invest In Your Love" business-to-consumer integrated marketing communications campaign. With thousands of entries received from across the US and around the world, the Communicator Awards is a leading awards program honoring the creative excellence for communications professionals.

The award-winning "Invest In Your Love" integrated campaign was created by The Phelps Group to help boost awareness of the islands of Tahiti during the economic recession of 2009. The campaign included a website that featured a video contest and multiple tactical vehicles which leveraged travelers' desires to visit the extraordinary islands of Tahiti. The multi-media marketing campaign featured public relations, traditional and online advertising, and social media marketing.

The Communicator Awards are judged and overseen by the International Academy of the Visual Arts (IAVA), a 550+ member organization of leading professionals from various disciplines of the visual arts dedicated to embracing progress and the evolving nature of traditional and interactive media.

"As we continue our mission to honor creative excellence for communications professionals, we were once again amazed at the high level of work we received for this year's Communicator Awards. With this year's entries we found an increased awareness and reflection of the digital world in which we live, and our entrants always seem to find new and creative ways to push the envelope of possibilities across all mediums" noted Linda Day, director of the IAVA. She added, "We are honored to witness the amazing work being done throughout the industry and want to commend and congratulate this year's Communicator Award winners and entrants for their hard work and dedication. On behalf of the entire Academy, job well done."

About The Communicator Awards
The Communicator Awards is the leading international awards program honoring creative excellence for communications professionals. Founded by communication professionals over a decade ago, The Communicator Awards is an annual competition honoring the best in advertising, corporate communications, public relations and identity work for print, video, interactive and audio. This year's Communicator Awards received thousands of entries from companies and agencies of all sizes, making it one of the largest awards of its kind in the world. Please visit www.communicatorawards.com for more information.

The Communicator Awards is sanctioned and judged by the International Academy of the Visual Arts, an invitation-only body consisting of top-tier professionals from a "Who's Who" of acclaimed media, advertising, and marketing firms. Please visit www.iavisarts.org for a full member list and more information.

About The Phelps Group
Based in Santa Monica, CA, The Phelps Group is one of the largest independent marketing communications agencies on the West Coast and is recognized as one of L.A.'s "Best Places to Work." The firm offers public relations, advertising, interactive, media planning, direct response, promotions, strategic alliance and consulting services. Its clients, most of which are leaders in their industries, include Applied Materials, American Modular Systems, CapitalSource Bank, City of Hope, Chapman, Dunn-Edwards Paints, Goodwill Southern California, Great American Group, KB Home, Mitchell-Vance Laboratories LLC, Monrovia Growers, The Nielsen Company, NuSil Technology, Panasonic, Panera Bread, Public Storage, Tahiti Tourisme and Whole Foods Market.